With the winter flight season approaching, flyLAL – Lithuanian Airlines introduced its main business directions and development strategy. flyLAL will exert efforts to sustain its leading position in the Lithuanian market, introduce two new destinations, offer more possibilities to fly all over the world, perform a bigger number of charter flights and offer even more electronic services on its website www.flylal.com.
The winter flight season will start on the 26th of October and will last until the 29th of March 2009.
In order to provide its passengers with a possibility to reach any destination in the world in comfort, flyLAL is carrying out intense co-operation with other air companies and will offer even more connection flight for the market.
“When business and holiday destinations are spreading further and further, we cannot limit ourselves to the neighbouring countries or European cities. flyLAL is already co-operating with 21 world’s air companies and will offer convenient flights to its passengers at the best prices to over 300 cities in the world. We believe that this development strategy is very beneficial for our passengers, since we offer possibilities to reach comfortably not only Europe but also America and Asia within the shortest time”, stated flyLAL CEO Vytautas Kaikaris.
According to him, it is the wider geography of flights that should determine passengers’ choice of flyLAL flights in winter season.
“Having introduced a bigger number of flight destinations during the summer season, we received a bigger number of passengers, became a flight company with the fastest growth rate in the Baltic Region and gained the leader’s position in Vilnius International Airport. We expect our chosen strategy, i.e. to expansion of flight geography through co-operation with our partners, to help us to sustain this position in the future”, said Mr. V. Kaikaris.
flyLAL CEO also highlighted the intention of the national air company to expand the geography of charter flights. During the winter flight season, flyLAL will co-operate with two biggest Lithuanian travel operators – Tez Tour and Novaturas and perform flights to the holiday destinations – Egypt, Turkey, Thailand, etc. - of these travel companies.
By the end of this year, flyLAL is planning to carry 850 000 passengers in total, i.e. approximately 60% more than last year.
In the winter season, flyLAL will launch two new destinations – Madrid and Budapest.
“These two are very important cities for both passengers planning to visit the capital cities of Spain and Hungary and for passengers intending to fly further to Southern and Central Europe. Madrid and Budapest are important transit points, and many further flight destinations relevant for our passengers start from here: from Madrid to Barcelona, Malaga, Alicante, Seville and other, from Budapest to Sofia, Bucharest, Zagreb, Ljubljana and other”, said Deputy Director of flyLAL Development Department Mr. Liutauras Tarabrinas.
According to him, direct flights of flyLAL will be further performed to the main cities in Western and Eastern Europe, from which flyLAL passengers can travel in comfort to other destinations. In winter season, flyLAL will offer direct flights from Vilnius to Amsterdam, Budapest, Frankfurt, Kiev, London, Madrid, Moscow, Paris, Rome, Istanbul, Tallinn.
In order to ensure more comfort for travellers, flyLAL will offer more electronic services to its passengers. One of the newest services to be introduced on flyLAL portal this week is hotel reservation all over the world. This service will be provided together with the largest hotel reservation system in Europe – http://www.booking.com/.
“Ticket booking portal http://www.flylal.com/ is indeed turning into a travel organisation portal – people can buy not only flight tickets but also insurance, book a car, hotel at the same time. Beside, these services on flyLAL portal are provided at very favourable prices. It is very convenient when still being at home or in office, a passenger can check in for the flight online and choose a seat on the aircraft", online services were named by Director of flyLAL Marketing and Product Development Department Mr. Algis Akstinas. “We believe that a possibility to make all travel arrangements at one place and economic aspect of the services provided will be appreciated by our passengers”.
According to him, online booking of tickets to the flight on flyLAL portal in winter season should be chosen by up to 30% of passengers.
On the winter season flights, passengers will also be offered a new menu and renewed range of flight shop goods. Taking passengers’ requests into consideration, a wider range of dishes will be available, health requirements will be stronger observed. Flight shop will try to satisfy traveller's needs by offering more interesting and a wide range of Lithuanian souvenirs and presents.