October 24, 2013 Latvian airline airBaltic unveiled its repainted Boeing 737 to mark the start of cooperation with the Latvian Olympic Committee in the run up to the Winter Olympics 2014. The aircraft will serve airBaltic network spanning Europe, the Middle East, and Russia/CIS.
Martin Gauss, Chief Executive Officer of airBaltic: “We wanted to show our support to the Latvian Olympic team in the most visible way – on our aircraft. This is something we have not done before. With this we also wanted to show the public our aircraft as a beautiful and dynamic advertising channel, actually the largest advertising channel of the Baltic region visible to customers in Europe, the Middle East, Russia and the CIS.”
Aldons Vrubļevskis, President of the Latvian Olympic Committee: “This is a historic moment as airBaltic unveils the special Winter Olympics livery for the first time, it is an honour for the athletes, and for the airline. The Sochi Winter Olympic games in 2014 will be the first where the Latvian team will fly together on a chartered airBaltic flight. We have also invited the teams of Estonia and Lithuania to join the flight.”
Applying the ornament the surface area of which was a staggering 40m ² to the left side of the plane consisted of painting with four colours and applying a sticker afterwards. The colours were three different shades of green and a shade of blue, and were all used for the mountain view of the symbol. The paint itself was a polyurethane coating, one used specifically for the needs of aviation. It has a very high endurance level, which any material used in a plane’s livery needs in order to remain intact in the high speed that an airplane can reach. This paint has to be elastic also - a little rubber-like, because the airplane, once high up in the atmosphere, expands slightly. The sticker placed on the paint was made out of vinyl film, which is so strong that it can remain on the surface it is placed on for up to seven years.
airBaltic serves over 60 destinations from its home base in Riga, Latvia. From every one of these, airBaltic offers convenient connections via North Hub Riga to its network spanning Europe, Scandinavia, Russia, CIS and the Middle East.
airBaltic video of creating the new livery: https://www.airbaltic.com/video
airBaltic in brief:
AIR BALTIC CORPORATION (airBaltic) is a joint stock company that was established in 1995. The primary shareholder is Latvian state with 99.8% of stock. The airBaltic fleet consists of 25 aircraft – five Boeing 737-500, eight Boeing 737-300 and twelve Bombardier Q400Next Gen. airBaltic offers nonstop flights from three Baltic capital cities – Riga, Vilnius, and Tallinn. airBaltic received the title of Airline of the Year 2009/2010 (Gold Award) from the European Regions Airline Association. airBaltic is the winner of Air Transport World Phoenix Award 2010 – a global recognition of excellence in restructuring business. airBaltic won a special Pacesetter Award 2010 from the Jury of the Budgies World Low Cost Airline Awards, recognising achievements of airBaltic as a hybrid airline. In 2012, airBaltic was ranked by Airlinetrends among the Top 10 airlines globally for innovations.